Things that make you love and hate keyword density

Keywords are an essential part for SEO, and are the things which help a search engine identify which posts and articles which are relevant to a particular search term. Links may very well become “democratized” as they become less representative of the overall sentiment of the online world. A very …

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Wait. Is keyword density really that simple?

If a vendor cannot tell you specific results they’ve gotten for other people, they do not warrant your trust. Like most SEO professionals, nothing wrecks my digestive system more than an organic traffic drop with no apparent reason. Do not copy another site’s content without asking permission first …

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Use a balanced assortment of analytic techniques

Over the years, Google has continued to improve their link algorithms, including Penguin, and they continued to use manual penalties to crack down on link schemes as well. The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your …

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We've reached a tipping point when it comes to page impressions

In addition to appropriated content or redirected links, duplicated internal material is considered thin content, too. In fact, there is a certain amount of value in simply appearing in search results for terms directly related to your business. Users can be grouped into the four areas of the marketing and …

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Its all about sitemaps

Even with more and more consumers using their mobile devices to search and browse the web, there are some companies that still focus all their marketing and SEO efforts to desktops and choose to ignore their mobile customers (or just don’t realize how mobile their customers really are). A …

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Measure and Improve by paying attention to URLs

he most recent Search Engine Ranking Factors Report by Moz proved that the two most influential factors Google is using to rank websites the way they do are directly related to backlinks. As its name implies – it is timeless. SEO tools are a necessity to any SEO campaign. They can …

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Hidden facts about dynamic pages

This is why an evaluation of your homepage is absolutely critical. Google uses your meta data to interpret what your website is about and ranks the pages accordingly. While it is important to have your keywords within the meta data, it can be overdone and hinder the user experience, actually …

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Things you most likely didn't know about offsite SEO

Paid link-building is considered black hat SEO and is likely to incur a penalty. To make your website SEO compliant, a search engine needs to be able to explore every aspect of your site and most importantly understand the content that is available. In order to achieve this, the design …

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Useful tips from experts in LSI

Appropriate use of headers are not only helpful to the reader in structuring and breaking up content, but they also let Google know what the key information on that page is and what is most important. By incorporating backlinks to reputable sources and optimizing your internal links, you can quickly …

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See which keywords send traffic to your site

There are more than enough SEO guides on the internet. But only a few of them can be fully applied to a multilingual website, as it needs some specific approach. As other search engines become the default Web browsers instead of Google, it makes sense to optimize for those search …

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Things about forums you have to experience yourself

One key impact the mobile-first index and the rise of voice search could have on search engine optimisation is the transition from precise match phrases to a broader match SEO, where search engines interpret natural language more easily. Keyword stuffing, hiding keywords in a very small font or a color …

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